Management Sciences MCQs
These Management Sciences MCQs are for public service commission exams and BBA, and MBA students to prepare for their examinations. All MCQs are prepared after having a look at past papers of public service commission examinations held from time to time. These Management Science questions are very important for all types of tests conducted by FPSC, NTS, KPPSC, PPSC, SPSC, BPSC, OTS, UTS, PTS, CTS, ATS, STS, ETEA, and other testing agencies of Pakistan.
Many countries have ________ industries to create greater competition and growth opportunities.
A: open-market
B: deregulated
C: regulated
D: scientifically segmented
deregulated
The most formal definition of marketing is ____________?
A: Meeting needs profitably
B: Identifying and meeting human and social needs
C: The 4Ps (Product, Price, Place, Promotion)
D: an organizational function and a set of processes for creating, communicating, and delivering, value to customers, and for managing customer relationships in ways that benefit the organization and its stake holders.
E: improving the quality of life for consumers
an organizational function and a set of processes for creating, communicating, and delivering, value to customers, and for managing customer relationships in ways that benefit the organization and its stake holders.
Customers are showing greater price sensitivity in their search for ___________.
A: The right product
B: The right service
C: The right store
D: Value
Value
Marketing management is ____________?
A: Managing the marketing process
B: Monitoring the profitability of the companies products and services
C: Developing marketing strategies to move the company forward
D: The art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value,
The art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value,
Rising promotion costs and shrinking profit margins are the result of ___________.
A: Changing technology
B: Globalization
C: Deregulation
D: Heightened competition
Heightened competition
A transaction involves ____________?
A: at least two parties
B: each party is capable of communication and delivery
C: each party is free to accept or reject the exchange offer
D: all of the above
all of the above
__________ goods constitute the bulk of most countries production and marketing efforts.
A: Durable
B: Impulse
C: Physical
D: Service
E: Event
Physical
Information can be produced and marketed as a ___________?
A: Product
B: Show
C: Reality
D: Service
Product
Marketing is both an art and a science there is constant tension between the creative side of marketing and the ________ side.
A: Selling side
B: Formulated side
C: Management side
D: Forecasting side
Formulated side
Good marketing is no accident, but a result of careful planning and __________?
A: Execution
B: Strategies
C: Tactics
D: Research
Execution