Marketing MCQs
Marketing MCQs Test Preparation | Latest 2025 Quiz FPSC, NTS, KPPSC, PPSC, SPSC, BPSC, OTS, UTS, PTS, CTS, ATS, ETEA MCQs Test Questions.
Rising promotion costs and shrinking profit margins are the result of ___________.
A: Changing technology
B: Globalization
C: Deregulation
D: Heightened competition
Heightened competition
A transaction involves ____________?
A: at least two parties
B: each party is capable of communication and delivery
C: each party is free to accept or reject the exchange offer
D: all of the above
all of the above
__________ goods constitute the bulk of most countries production and marketing efforts.
A: Durable
B: Impulse
C: Physical
D: Service
E: Event
Physical
Information can be produced and marketed as a ___________?
A: Product
B: Show
C: Reality
D: Service
Product
Charles Revson of Revlon observed: In the factory, we make cosmetics; in the store, _________.
A: we sell quality
B: we challenge competitors
C: we implement ads
D: we sell hope
we sell hope
A Marketer is someone seeking a response from another party, called the __________.
A: Customer
B: Fund raiser, contributor
C: Voter
D: Prospect
Prospect
In latent demand, consumers may share a strong need that cannot be satisfied by a/an____________?
A: Future Product
B: Expected Product
C: Latent Product
D: Existing Product
Existing Product
In __________more customers would like to buy the product than can be satisfied.
A: latent demand
B: irregular demand
C: overfull demand
D: excessive
overfull demand
Marketing is both an art and a science there is constant tension between the creative side of marketing and the ________ side.
A: Selling side
B: Formulated side
C: Management side
D: Forecasting side
Formulated side
Good marketing is no accident, but a result of careful planning and __________?
A: Execution
B: Strategies
C: Tactics
D: Research
Execution